Cushman & Wakefield
Branded Real Estate Pitch
Powerpoint/InDesign/Photoshop/Illustrator
Project Overview
The Product:
The product was a fully customized pitch presentation designed specifically for a high-stakes real estate client. It combined strategic insights from in-depth brand research with a vibrant, visually engaging design. The presentation included tailored messaging, brokerage team highlights, and relevant case studies—all aligned with the client’s unique branding style. The goal was to not only inform but to connect emotionally with the client, showcase the brokers' value, and differentiate the team from competitors.
Project Duration:
1 month
The Problem:
Generic pitch materials were failing to capture the client’s attention or reflect their brand identity, making it difficult for the brokerage team to stand out in a competitive landscape and connect meaningfully with the client.
The Goal:
To create and deliver a highly customized, brand-aligned pitch presentation that would engage the client, showcase the brokerage team’s strengths, and ultimately secure the business.
My Role:
Marketing Specialist and Presentation Designer
Execution:
We delivered a vibrant, visually compelling presentation that captured the client’s attention and drove high engagement throughout. The client actively participated, asking insightful questions and expressing strong interest. We showcased the brokerage team and relevant case studies, reinforcing credibility. As a result, the client was highly satisfied, and the brokers praised our strategic vision and execution. Ultimately, we outperformed the competition and secured the win.
Responsibilities:
Collaborated with marketing and research teams
Translated strategic insights into a compelling narrative
Designed a visually engaging, brand-aligned presentation deck
Structured content to highlight the brokerage team’s strengths, success stories, and case studies
Ensured consistent visual storytelling
Played a key role in delivering a high-impact presentation
